Geely — officially Zhejiang Geely Holding Group — is a Chinese multinational automaker founded in 1986 by entrepreneur Li Shufu and headquartered in Hangzhou. S...
Geely — officially Zhejiang Geely Holding Group — is a Chinese multinational automaker founded in 1986 by entrepreneur Li Shufu and headquartered in Hangzhou. Starting as a refrigerator parts maker, Geely entered car manufacturing in the late 1990s and grew through bold acquisitions, most famously buying Volvo Cars from Ford in 2010 and taking a stake in Lotus, while also becoming the technology partner behind Malaysia's Proton. Geely's brands now span Geely Auto, Volvo, Lotus, Lynk & Co, and Zeekr, and the group is a leader in vehicle platforms, safety engineering, and new-energy vehicles. In Pakistan, Geely's technology underpins Proton models sold locally, and growing interest in Geely-badged vehicles reflects the wider shift toward Chinese brands. For Pakistani workshops and parts traders, Geely's Volvo-derived engineering and shared platforms mean increasing demand for Geely-compatible parts — from service consumables to electronic and drivetrain components — as Chinese-platform vehicles gain ground in the local market.